@inproceedings{2c4aa78b878b49b1b3d98a1035dfa242,
title = "Transactional database analysis by discovering pairwise interactions strengths",
abstract = "We present a study that examines the complex interactions that could exist in transactional databases, among the items that constitute the products or purchases present in a market basket of consumers. Using simulated and real databases, we show that it is possible to reconstruct certain characteristics of aggregated purchasing behavior, with only second order interactions using the inverse Ising problem. While Ising's model is well known, the applications in this context are novel and have the potential to reveal useful information to the retail manager.",
keywords = "Boltzmann machine, network of products, pairwise interactions, transactional data base",
author = "Valle, {Mauricio A.} and Ruz, {Gonzalo A.} and Sergio Rica",
note = "Publisher Copyright: {\textcopyright} 2018 IEEE.; 10th IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018 ; Conference date: 28-08-2018 Through 31-08-2018",
year = "2018",
month = oct,
day = "24",
doi = "10.1109/ASONAM.2018.8508578",
language = "Ingl{\'e}s",
series = "Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018",
publisher = "Institute of Electrical and Electronics Engineers Inc.",
pages = "849--854",
editor = "Andrea Tagarelli and Chandan Reddy and Ulrik Brandes",
booktitle = "Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018",
}